Alissa Whittle, Independent Fiduciary in Tavernier
Independent fiduciary website with LPL Financial. Built for trust, independence, and a local presence in Tavernier and the Upper Keys. Astro plus Tailwind on Netlify.
The Challenge
Alissa needed a website that communicated trust, independence, and local presence, not the cold, corporate feel of a typical financial services site. As an independent fiduciary operating under LPL Financial in Tavernier, her brand is about personal relationships, community involvement, and a higher standard of care. The site needed to reflect that without feeling like a bank brochure.
The Build
A clean, professional Astro site with Tailwind CSS, designed to feel warm and human while meeting FINRA compliance standards for an LPL-affiliated advisor. The content walks visitors through the “is this for you?” questions upfront, making the fit clear before anyone books a meeting. Three simple steps explain the process without sales pressure.
The Result
A site that feels like the in-person experience Alissa delivers, deliberate, personal, and grounded in the Keys community. Service pages for retirement planning, investment management, and wealth planning are structured for both human readers and local SEO.